Get the newest book from the Center for Executive Coaching and preview the kind of content we offer:

The Crucial, Deceptively Simple Leadership Skill for Breakaway Performance


Coach! shows you why coaching is one of the fastest-growing professions and skill sets in the business world today. Leaders and managers use coaching to develop people, solve pressing challenges, and strengthen their organizations. People who receive coaching are more loyal to their organizations, develop stronger relationships, improve teamwork, and increase productivity.

Click here to read the Table of Contents and an excerpt.

However, as crucial as it is to know how to coach, there is a lot of confusion about what coaching is and isn’t, and how to coach people effectively. In this book, you get a guide to the best practices for getting results through coaching.

You learn keys to coaching success that will be useful to you at any stage in your career, including:

  • How to master the fundamental coaching conversations for measurable results.
  • How to coach leaders, managers, team members, and up-and-coming talent to solve their most pressing challenges.
  • How to create a culture of success through coaching that will take your organization to new levels of communication, teamwork, and performance.

Just $15.95 plus $6 Priority Mail Shipping in the USA

You can also get the book in hard cover, paperback, and ebook formats:

Author Andrew Neitlich is the founder and director of the Center for Executive Coaching, an Approved Coach Training Program (ACTP) with the International Coach Federation that has trained over 1,000 coaches from around the world. Graduates include professionals who have held leadership roles in many organizations, including FedEx, Aflac, Microsoft, Cisco Systems, Ascension Healthcare, Kaiser Permanente, the United States Air Force, Florida Institute of Technology, University of Minnesota, the United States Department of Defense, Macy’s, the NBA, and Deloitte Consulting.

Andrew received his MBA from Harvard Business School in 1991. In addition to leading the Center for Executive Coaching and running a full leadership coaching practice, he is the author of the following books: Elegant Leadership: Simple Strategies, Remarkable Results; The Way to Coach Executives; Guerrilla Marketing for Coaches; and Guerrilla Marketing for a Bulletproof Career (both with Guerrilla Marketing founder Jay Conrad Levinson). He lives in Sarasota, Florida, with his family and plays lots of tennis.

From our selection of articles:

Do you wonder whether you would make a good executive and leadership coach?After almost 20 years leading the Center for Executive Coaching and running my own coaching practice, I can tell you that there is one thing that just about every natural executive and leadership coach shares. There are a few ways to describe it:1. […]

At the request of our members, the Center for Executive Coaching now offers — at no additional cost to members of our Executive Coach  Certification program — Specialty Leadership and Executive Coaching Designations. Best of all: The process to get one of these designations is designed to position you in your target market, meet decision […]

The attached recording introduces you to 25 potential coaching niches, along with why a niche is important to have and our “70/30” rule. It also includes a discussion in the middle about what sets the CEC apart. At the end we discuss what you receive with our program. At the end, please email us at […]

After viewing the video recording of our most recent Open House, enter your email in the box describing the ebook and we will email you a copy right away. At the same time, please email Director Andrew Neitlich directly at to set up time to discuss, identify the best program for you, and answer […]

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