I write this during a break in the final day of our live coaching intensive. In a few minutes, the participants are presenting their marketing message for thorough review and constructive criticism. After that, they develop their plan to become established as the go-to expert in their market, and then build a firm….This is after two previous days of intensive coach training, including practical, powerful tools and methodologies that they can use right away.
Anyway, their backgrounds are terrific — people with the seasoning and experience to build a successful coaching and advisory firm — and they have common attributes.
Therefore, following is a list of the types of people who are succeeding as executive and business coaches. That way, you can get a sense of whether executive-level coaching makes sense for you, and whether our program might be a fit.
The Top 11 Backgrounds of Executive and Business Coaches Today….
One: Women who are sick and tired of the glass ceiling and want to go out on their own….perhaps helping other women succeed in corporate America or start their own company, too.
Two: Executives and managers who have been laid off from their job in a large corporation, and never want to go back to having a job again. However — these folks need to act fast, because it takes time to build a practice. If they wait too long and act out of
desperation, it might be too late.
Three: Successful entrepreneurs who want to shift to mentoring and coaching entrepreneurs just starting out. (For instance, one member of the current live training has started and sold 6 successful businesses!).
Four: Executives, managers, and consultants in the Middle East. Growth of coaching in the Middle East is fast and furious.
Five: Executives, managers, and consultants in BRIA countries (Brazil, Russia/Eastern Europe, India, and Asia). Ditto about growth of coaching here.
Six: Therapists who want to add career and executive coaching to their service offerings.
Seven: Professionals like lawyers, accountants, and technology consultants who want to add revenues to their service offerings.
Eight: Retired executives who still want to be active, but don't want to run another company.
Nine: Authors, speakers, and consultants who want to add coaching to their multiple streams of income.
Ten: Internal managers and leaders who want to coach their people to higher performance.
Eleven: HR managers and leaders who want to play a more value-added, strategic role in their companies.
We are also seeing interest from many current coaches who realize that they went to a fluffy or overly academic program (one that was larger or affiliated with a university), but didn't get any of the practical coaching or business development skills they needed to succeed.
I hope you find this valuable and useful. If you fit any of the above criteria, and want to know if coaching is right for you, please visit:
Email me if you would like to see the full agendas for these programs, and type /webinar after the URLs above to see a recent recorded webinar.
The International Coaching Federation (ICF) this year has undergone massive changes. They have rolled out new coaching core competencies. They have launched a new Coach