Get the newest book from the Center for Executive Coaching and preview the kind of content we offer:

The Crucial, Deceptively Simple Leadership Skill for Breakaway Performance


Coach! shows you why coaching is one of the fastest-growing professions and skill sets in the business world today. Leaders and managers use coaching to develop people, solve pressing challenges, and strengthen their organizations. People who receive coaching are more loyal to their organizations, develop stronger relationships, improve teamwork, and increase productivity.

Click here to read the Table of Contents and an excerpt.

However, as crucial as it is to know how to coach, there is a lot of confusion about what coaching is and isn’t, and how to coach people effectively. In this book, you get a guide to the best practices for getting results through coaching.

You learn keys to coaching success that will be useful to you at any stage in your career, including:

  • How to master the fundamental coaching conversations for measurable results.
  • How to coach leaders, managers, team members, and up-and-coming talent to solve their most pressing challenges.
  • How to create a culture of success through coaching that will take your organization to new levels of communication, teamwork, and performance.

Just $15.95 plus $6 Priority Mail Shipping in the USA

You can also get the book in hard cover, paperback, and ebook formats:

Author Andrew Neitlich is the founder and director of the Center for Executive Coaching, an Approved Coach Training Program (ACTP) with the International Coach Federation that has trained over 1,000 coaches from around the world. Graduates include professionals who have held leadership roles in many organizations, including FedEx, Aflac, Microsoft, Cisco Systems, Ascension Healthcare, Kaiser Permanente, the United States Air Force, Florida Institute of Technology, University of Minnesota, the United States Department of Defense, Macy’s, the NBA, and Deloitte Consulting.

Andrew received his MBA from Harvard Business School in 1991. In addition to leading the Center for Executive Coaching and running a full leadership coaching practice, he is the author of the following books: Elegant Leadership: Simple Strategies, Remarkable Results; The Way to Coach Executives; Guerrilla Marketing for Coaches; and Guerrilla Marketing for a Bulletproof Career (both with Guerrilla Marketing founder Jay Conrad Levinson). He lives in Sarasota, Florida, with his family and plays lots of tennis.

From our selection of articles:

Prospective clients often ask for assistance justifying that executive coaching will provide a return. Here is a stock answer you can give to your clients or internal sponsors when you are asked:First, the International Coach Federation, the leading coach professional organization, has conducted and reviewed studies about coaching in organization. They found an average return […]

Sometimes prospective members ask us why we don’t have a very formal application process compared to other coach training programs. All we ask for is a brief bio, CV, resume, or Linkedin profile. We are also happy to schedule a brief phone call to confirm fit. That’s usually enough to know whether a prospective member […]

Here is an important fact: If you practice coaching with other coaches, you can count that as barter and therefore as paid coaching hours towards your ICF designation. The ICF website makes that very clear.The Center for Executive Coaching has a large pool of members/coaches who are pursuing their ICF designation. We keep an active […]

After viewing the video recording of our most recent Open House, enter your email in the box describing the ebook and we will email you a copy right away. At the same time, please email Director Andrew Neitlich directly at to set up time to discuss, identify the best program for you, and answer […]

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