Antonio McCoy worked for the United States Postal Service (USPS) helping customers improve their marketing and sales campaigns using mail. He was so good at it that his customers wanted to pay him, but of course as a federal employee he couldn’t accept payment. He also coached over 400 postmasters about helping their customers improve results. All of this made him a natural business coach. Until a year ago, 100% of his business was business coaching. Then he chose to expand into executive coaching, specifically working with minority executives in school systems.
In this video, Antonio tells his story and offers six great pieces of advice. His last piece of advice is unique and really valuable — and few coaches are doing it. Please listen until the end to hear what he has to say about this very unique and cutting-edge way to market your practice and stay in touch with clients and prospective clients.
Enjoy! If you like this and other interviews with Center for Executive Coaching graduates, we should talk! Contact us anytime after you review the programs on our website: 941-539-9623 or firstname.lastname@example.org. Be sure to tell us a bit about your background and goals as a coach.
Recently, the Center for Executive Coaching graduates met for our first-ever reunion. Among the events were panels in which our members shared their best practices and experiences. It was so wonderful to hear examples from so many of our coaches about how they have developed successful practices and working with leaders at well-known organizations to […]
There is a confusing array of options when it comes to executive coach certification. In this article, we lay out the different executive coach certification options we offer, how long each takes, and what each costs. We start with our own in-house certifications, move to the International Coach Federation (ICF) coach designations, and then the […]
We have trained internal coaching groups at a number of different organizations in the past year. This has given us excellent insights into the pros and cons of different coaching models. Following are some thoughts on using external coaches, managers as coaches, and a dedicated internal coaching group within Human Resources.First and foremost, and regardless […]
I just returned from an invigorating week with senior leaders at a global corporation. They are implementing a leadership institute and brought some of their country general managers together to learn how to be coaches and mentors. The experience showed the power of learning to coach, coaching at the senior level, and being coached all […]