Internal Coaching Programs Can Move Your Career Forward

As coaching continues to grow as a profession, the expectations of your internal clients grows. They demand results from coaching. They will not tolerate coaches – internal or external – that do not get results, that use jargon, that do not have a clear path to results, that are what we call “light weight.” This is even more important for your internal coaches.

We would argue that it is harder, and yet more important, for internal coaches to build credibility in an organization. You have only one audience, and you have to get it right. You need practical, powerful coaching methodologies that have impact, build relationships, and gain credibility.

Unfortunately, most internal coaching training programs – even many approved by the International Coach Federation (ICF) – do not do the job.

The Center for Executive Coaching is different. We are an accredited ACTP with the ICF, and we go far beyond the ICF’s stringent requirements. That’s because we focus not just on coaching competencies, but on what executive- and leadership-level clients expect from a credible coaching professional. Everything we teach is focused on getting results, having impact, and addressing the most pressing challenges that executives, leaders, managers, and up-and-coming talent face.  Our approach to internal coaching is practical and results-oriented, without the fluff, jargon, and academic theory that cause so many executives and managers to get impatient and roll their eyes. You receive instant access to toolkits, methodologies, and approaches that you can put to work right away to solve pressing problems for your internal clients, get results, and continue to enhance your credibility.

Note that our content can also be easily adapted to applied leadership development solutions that combine training, peer support, group coaching, as with leadership academy/university models for high-potential managers.

For this reason, professionals from organizations including Aflac, Macys, Fedex, Microsoft, Kaiser-Permanente, Ascension Health, Glazers, New York Life, Cisco, the NBA, and Valassis have come to us for coach training. We invite you to do the same.

Our Custom Internal Coaching Program Adapts to You

Content is customized to your needs and can include:

  • Foundations of coaching: key coaching conversations, the coaching process, setting scope and boundaries, establishing coachability, assessing the client, tracking progress and results, defining success, following up.
  • Behavioral coaching: making one leadership behavior a habit, or eliminating a behavioral blind spot, in order to improve performance.
  • Perceptual coaching: reframing a limiting belief or perception that might be hurting a leader’s ability to build relationships or get results.
  • Situational coaching: We provide a library of coaching methodologies covering the most pressing challenges that leaders and managers face. Examples include coaching the client to: engage and mobilizing employees, manage up, build one’s powerbase of professional relationships, lead change, develop a succession planning, think strategically, think comprehensively about complex issues, resolve conflict, communicate simply and powerfully, influence with impact, overcome resistance to an idea, enjoy success in a new role, overcome overwhelm due to multiple demands on time, develop leaders and gain leverage, get grounded and gain clarity via the leader’s dashboard, career planning, develop a personal brand, create a development plan, execute and move things forward effectively, create a high-performance culture, and build high-performance teams.
  • Create coaching proprietary frameworks and methodologies that can become part of your internal coaching programs

We will train your consultants in the way that suits your organization best. Options include:

In-house training. We will come to your organization to train your in-house coaching team. A typical training can last between two and four days. Trainings can be supported with our distance learning and online options.

Online Learning. Your internal coaches can join our online program or we can create a private cohort specifically for your coaching staff. This can include a series of teleclasses and/or webinars that can be recorded and placed in a private member area for ongoing learning, along with our videos and training manuals.

Individual training. For a small number of participants, joining our public certification program might be the most convenient option.

Train-the-trainer. We can train your in-house trainers to deliver our coach training programs.

Custom training. We will work quickly to customize a program that fits your precise needs.

Contact us at or contact Founder and Director Andrew Neitlich directly at 941-539-9623 to discuss your needs in more depth.

From our selection of articles:

Prospective clients often ask for assistance justifying that executive coaching will provide a return. Here is a stock answer you can give to your clients or internal sponsors when you are asked:First, the International Coach Federation, the leading coach professional organization, has conducted and reviewed studies about coaching in organization. They found an average return […]

Sometimes prospective members ask us why we don’t have a very formal application process compared to other coach training programs. All we ask for is a brief bio, CV, resume, or Linkedin profile. We are also happy to schedule a brief phone call to confirm fit. That’s usually enough to know whether a prospective member […]

Here is an important fact: If you practice coaching with other coaches, you can count that as barter and therefore as paid coaching hours towards your ICF designation. The ICF website makes that very clear.The Center for Executive Coaching has a large pool of members/coaches who are pursuing their ICF designation. We keep an active […]

After viewing the video recording of our most recent Open House, enter your email in the box describing the ebook and we will email you a copy right away. At the same time, please email Director Andrew Neitlich directly at to set up time to discuss, identify the best program for you, and answer […]

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